Longtime Charlotte Motor Speedway President and General Manager H.A. “Humpy” Wheeler died peacefully of natural causes yesterday surrounded by loving family. He was 86.
A transformative figure in the world of motorsports, Wheeler was hired by Speedway Motorsports founder Bruton Smith in 1975 and oversaw the operations of one of NASCAR’s premier venues until his retirement in 2008. He was best-known for his “FANS First” approach; mentorship of drivers and industry professionals; and his elaborate and flashy pre-race stunts, earning the moniker “the P.T. Barnum of motorsports.”
Statement from Charlotte Motor Speedway on the passing of H.A. “Humpy” Wheeler:
Charlotte Motor Speedway was blessed to have a leader in Humpy Wheeler who can only be described as ONE of a kind.
For more than 30 years, Humpy was a promoter’s promoter at Charlotte Motor Speedway. Alongside our founder Bruton Smith, Humpy pushed the speedway to new and greater heights – establishing the famed 1.5-mile superspeedway as not only the most innovative facility in NASCAR for fan, partner and competitor amenities, but also one of the most progressive in all of sports.
Humpy’s engaging smile and flair for promotion were legendary, and his impact on every stakeholder in motorsports will be long-lasting. Often described as the “P.T. Barnum of motorsports,” Humpy not only made his mark with publicity, but also with a laser-focus toward the fans. He would often tell his staff to pay attention to “the three Ts – tickets, traffic and toilets” in order to ensure fans have the best possible experience. He would also say it was our job to put a little “technicolor in people’s black-and-white lives.”
While the motorsports world has lost an icon, the legacy H.A. “Humpy” Wheeler created by building and promoting remarkable events at Charlotte Motor Speedway will continue for generations to come.
Information regarding funeral arrangements will be released at a later date.
In lieu of flowers, the family has requested donations be made in Wheeler’s name to the Belmont Abbey College Motorsports Management Program, which Wheeler was instrumental in launching more than 20 years ago to prepare young professionals for business, management and marketing roles across the industry.
